NZTE CASE STUDY

The journey started in New Zealand with a strategic design thinking coach who worked with the team to understand the context, current truths and assumptions to be tested. Find out how these companies are using our design-thinking service to create more desirable products and services, passionate customers, and dynamic, purposeful company cultures. Keep me updated on new resources, upcoming events or training opportunities. Getting things right at this stage of growth can be a key factor in establishing a long-term sustainable business. LIC’s intelligent drafting system Protrack Vantage.

However, they were launching products that they thought were great and the success of these products were proving to be hit and miss. After an initial website assessment using our unique Catchi Method we created a clear testing plan, outlining which tests we suggested running on which pages and sections of the website. This enables New Zealand companies to position themselves in international markets in a distinctive and innovative way. Thank you for your interest in our resources. Keep me updated on new resources, upcoming events or training opportunities. Find out how these companies are using our design-thinking service to create more desirable products and services, passionate customers, and dynamic, purposeful company cultures.

On the NZTE website it is therefore vital that visitors can find the right information quickly and easily and that the content is audience centric, measurable and close to source.

However, they were launching products that they thought were great and the success of these products were stdy to be hit and miss. Thank you for your interest in our resources. Keep me updated on new resources, upcoming events or training opportunities. Cas report Thank you for your interest in our resources.

LICA case study | Better by Design | NZTE

These are great examples that demonstrate the value of having people in-market and, specifically, the value of the PCNZ coalition to each of its members. Receive monthly insights, industry news, global know-how and events.

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nzte case study

Receive monthly insights, industry news, global know-how and events. At Better by Design we inspire and enable New Zealand businesses to take a customer-centred approach to market development, based on deep insights from their international customers.

LICA case study

As part of the website conversion optimisation work Catchi is performing, the measurable outcome NZTE wanted to achieve was to increase the number of visitors who were finding the correct self-help services. The result imake applied this customer-centred design approach when developing its brand-new product, the Grainfather.

This NZTE test resulted in a A critical stage in international growth for any company is the point when they decide to establish a legal entity in-market and put their own people on the ground. This move has increased value capture and allowed the member to gather valuable insights from channels and consumers that now influence their marketing campaigns and strategies.

Actual customer insights, gained from face-to-face interviews revealed the risk of contaminated milk from mastitis was one of the biggest challenges. Keep me updated on new resources, upcoming events or training opportunities. As a result of the insights, LICA nzre able to pause and pivot their strategy, saving them considerable time, money and mitigating reputational risk in-market.

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PCNZ helped move large parts of their business to direct engagement with retailers and e-commerce partners. Download caxe Thank you for your interest in our resources. NZTE wants its website to be a self-service resource that people can use to start their Export process and get nste to a stage where they would become a NZTE customer.

I caught up with him recently and he shared some examples that demonstrate how being part of the coalition has helped the individual member companies: The journey started in New Zealand with a strategic design thinking coach who worked with the team to understand the context, current truths and assumptions to be tested.

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“Increased website engagement and conversion rates”

Livestock Improvement Corporation LIC is one of the oldest farming co-operatives in New Zealand providing a range of services and solutions to improve the prosperity and productivity of their farmers.

LICA found the service and time spent invaluable. Thank you for your interest in our resources. The result is faster growth and competitive advantage.

nzte case study

The challenge imake were already well established in New Zealand, having quickly become the top speciality and online retailer of home brew materials in the country. If you are interested in finding out more about how NZTE can help catalyse collaboration and help your company add additional value to your existing international growth, casse us. Thank you for your interest in our resources.

imake case study | Better by Design | NZTE

Collaborating for success in China. Please check your email for a link to your download. However, PCNZ members are doing so much more, like creating collective impact through joint in-market promotions and sharing market knowledge to support each other.

Keep me updated on new resources, upcoming events or training opportunities. It aims to help companies understand the motivations, behaviours caze unmet needs of their customers beyond those that they can articulate. Thank you for your interest in our resources.